Having Trouble Selling?
April 3, 2008 – 3:46 pmIf only there were enough people to take up the large amount of inventory in Atlanta, but there aren’t, sellers need to try every approach possible to garnering a sale.
- Pricing it Right - Not what YOU feel the value is, but what the market at the present time has declared the value.
- Fix Everything - Fix the issues with the house before their inspector comes to your home. The shot at selling puts sellers in an awkward position to renegotiate due to repair issues.
- Fresh and Clean - Set off a Bomb of freshness in your house, similar to a spring cleaning, but more intense.
- Staging - You don’t have to, to sell a house, but it helps the buyers picture how they would live in your house.
- Representation - Hire a an educated agent, who will keep you from the pitfalls that many sellers fall into.
- Promotion - Your real estate agent is your marketing department, his ability is directly tied to time it takes to sell.
- Incentives- Even in a stable market, we have to provide incentives to move inventory. No Cars or TVs, home buyers aren’t as gullible as you think, if, in this market they have the income, credit score and down payment to purchase their home in this credit crunch, they will see right past that desperate ploy. Incentives should be in the form of money (bonus to agent/closing costs) or costs deferred like this example.
